AIBF REBRAND

A rebrand solution for the Albuquerque International Balloon Festival.

Deliverables

Brand Identity

Brand Application

Photography

Role

Sole Designer

Existing Albuquerque International Balloon Fiesta Logo

Attending the festival offered me a unique opportunity to gather valuable insights, photography, and brand assets to inform this rebrand. Experiencing it firsthand, I found the most powerful aspect of the Albuquerque International Balloon Festival lies in its breathtaking views and unforgettable memories. This project became my mission: to visually capture the true spirit and lasting impact of AIBF.

TAKE FLIGHT POSTERS

Take Flight Posters celebrate The Land of Enchantment and the hot air balloon culture and community.

FINAL POSTERS

NOSTALGIA POSTERS

A fusion of the old, the established, and the frozen captured moments of friends & family that will become special memories. The balloon festival fairgrounds are a breeding ground for love and magic.

AIBF TICKETS

Motion graphic

Logo Exploration